Terms of service

The plain-language agreement between you and Stooplight. By signing up or making a purchase, you're agreeing to these terms.

What Stooplight is

Stooplight creates and runs a website for your business on a month-to-month subscription. Sites are cloud-hosted on Netlify. We keep the service running with reasonable care, but we don't guarantee uninterrupted uptime, and features may improve or change over time.

Your account

You're responsible for keeping your account credentials and dashboard passwords safe, and for what happens under your account. Give us accurate contact information so we can reach you about billing and your site.

Your content

Everything you put on your site — your text, images, branding, and business information — stays yours. You give us permission to store and display it, which is what makes your site work. You're responsible for having the rights to what you publish. If we receive a credible complaint that something on your site infringes someone's copyright or other rights, we may remove that specific content and will let you know — you can respond through support.

Acceptable use

Don't use your site for anything illegal, deceptive, or harmful — no scams, malware, harassment, infringement of others' rights, or content that misrepresents who you are. Don't use it to send unsolicited email or messages. Your site runs on reputable infrastructure providers — Netlify for hosting, Stripe for payments, Resend for email — and your use of your site has to comply with their policies too. We can remove specific content, or suspend or terminate sites, that cross these lines.

Payments and cancellation

Subscriptions are billed monthly through Stripe or PayPal with no setup fee and no contract. Cancelling stops future charges; how billing, cancellation, and refunds work is spelled out in our refund policy, which is part of these terms.

Founding customer pricing. Customers who claimed one of the limited founding spots at signup pay 50% of their plan's regular price for as long as that subscription stays active, including after switching plans. In exchange, founding customers agree to provide a short written testimonial about their honest experience with Stooplight after their first week, and grant Stooplight permission to publish it on stooplight.com and in Stooplight marketing along with their first name, business name, and any photo or logo they provide. We'll note next to any published testimonial that the customer received founding-customer pricing. The discount ends if the subscription is cancelled or ends, and isn't transferable. Founding spots are limited to the number shown at signup and are available with card checkout only.

Referrals

Every site includes a small "Built with Stooplight" link that carries your own referral code, and you can turn it off anytime from your dashboard. Businesses that sign up through it earn you a commission under the partner program terms, which are part of these terms for anyone who earns referrals.

Software license

Stooplight is a subscription service. Your subscription gives you the right to use your site and its dashboard for your own business while it's active. The underlying template engine, code, and software remain Stooplight's intellectual property — your content and branding remain yours, entirely. Your site's code isn't offered for sale, and you can't copy, resell, redistribute, or offer it (or derivatives of it) as a product or service to others.

If things go wrong

Stooplight is provided "as is." To the fullest extent the law allows, we're not liable for indirect damages or lost profits, and our total liability for any claim is capped at the amount you paid us in the twelve months before the claim. Nothing here limits liability where the law doesn't allow it to be limited.

Ending things

You can cancel anytime (see the refund policy for what happens when you do). We can suspend or end service for violations of these terms, and we'll tell you why if we do.

Changes to these terms

If we change these terms, the changes apply going forward. We'll post the updated version here with a new effective date, and material changes will be flagged to active subscribers.

Questions

Anything unclear? Contact support — a real person reads it.

Effective August 11, 2026. Updated October 22, 2026.